Nokia Admits, aindows ahone Impairs ability to compete

Nokia’s risk factor: Windows Phone could “significantly impair our ability to compete effectively in the smartphone market”
By Daniel Bader on March 9, 2012 at 10:07am in Mobile News


http://mobilesyrup.com/2012/03/09/nokias-risk-factor-windows-phone-could-significantly-impair-our-ability-to-compete-effectively-in-the-smartphone-market/

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Our plans to introduce and bring to market quantities of attractive, competitively priced Nokia products with Windows Phone that receive broad market acceptance and are positively differentiated from competitors’ products, both outside and within the Windows Phone ecosystem are subject to certain risks and uncertainties, which could, either individually or together, significantly impair our ability to compete effectively in the smartphone market. If we are not successful in the smartphone market, our business would become more dependent on sales in the feature phone market, which is, especially at lower price points, an increasingly commoditized and intensely competitive market, with substantially lower growth potential, prices and profitability compared to the smartphone market. Recently, smartphones of other manufactures, particularly Android-based smartphones, are reaching lower price points, which is increasingly reducing the addressable market and lowering the price points for feature phones and may adversely affect our feature phone business.
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quote---Be sure to read that last sentence
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Recently, smartphones of other manufactures, particularly Android-based smartphones, are reaching lower price points, which is increasingly reducing the addressable market and lowering the price points for feature phones and may adversely affect our feature phone business.
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unless Nokia can pull a rabbit out of a hat and make Windows Phone an attractive ecosystem for developers, the chance of the company regretting its decision to get into bed with Microsoft is pretty high. The report details the inequity of the retail sales model, whereby associates are given incentives to sell a certain product, often the iPhone or an equivalent flagship Android device. It reads, “We may face issues in selecting, engaging or securing support from leading operators and retailers for the initial launches and sales ramp-up of our Nokia products with Windows Phone due to, for instance, inadequate sales incentives, training of sales personnel, marketing support and experience in generating interest for a new and relatively unfamiliar Windows Phone platform in an otherwise highly competitive market.”

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That must be why the last time I was in Best Buy the "trial" Windows Phone was not even with the other phones and in in the middle oft the isle as an after thought......SORRY MSFT....no chance



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