Saturday, March 3, 2012

Former Microsoft Exec Scopes Windows Phone's Failure

Former Microsoft Exec Scopes Windows Phone's Failure
http://www.pcmag.com/article2/0,2817,2398070,00.asp

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Microsoft's Windows Phone OS hasn't made much of a splash in 2011. Although it's gotten relentlessly positive reviews and has phones available on all four major carriers, it managed to achieve just 1.5 percent market share in the third quarter of 2011,according to Gartner.
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The carriers and manufacturers will make and sell Windows phones, possibly because they're afraid of becoming too beholden to Google and Apple, but it seems they don't relish the devices or the platform much.
This jibes somewhat with our secret-shopper experiences last summer, where we found wireless carrier salespeople unenthusiastic about Windows Phone, and Windows Phones often turned off or relegated to the back of the store.
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